The GOB presents the campaign "Heaven"

The representatives of the GOB, Joan Rita, Miquel Àngel March and Jaume Perelló presented on Monday their campaign "Heaven" at the Sa Nostra Cultural Centre. This is a communication campaign that will be promoted via a TV spot, radio messages, adverts in the press and on Internet. With this campaign, the GOB hopes to obtain two basic things: to draw the public's attention to their responsibility in relation to the environment and to obtain new allies, be they members or donors, to carry out independent projects.

According to the GOB, the majority of the main communication media of the Balearics have already joined in the campaign to capture aid, demonstrating their worry for the future of this land.

Soon, the GOB, with the support from MallorcaWeb, will set up the web of the campaign, that will include varied information about the initiative, the TV spot "Heaven or Hell", carried out by Espiral TV Productions, and forms of contact that will facilitate donations and/or the possibility of becoming a member of the ecological association via Internet.

Photo by the GOB: Joan Rita presenting the campaign

Date of publication: 25/07/2000

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